Airwaves: September 25, 2009
Coming to an MP3 Player Near You
The iPod revolution, bringing amazingly small -- and ever-shrinking -- personal
music players that allows someone to carry their entire personal music collection
with them wherever they go, has been a major reason for the decline in radio
listening among many people, especially teens.
Whether the decline in radio listening is caused by the availability of products
like iPods or, as I believe, that bad radio has forced people to seek such
products is immaterial, the fact remains that iPods and similar music players
have allowed people to eschew radio totally, and in growing numbers.
In the case of the iPod itself -- estimates place the market share of Apples
iPod line at close to 80 percent of personal music players -- radio was totally
shunned -- there was no radio available. For better or for worse, most MP3
players -- and all iPods -- did not include a radio tuner as part of the design.
I dont know if that is necessarily bad; Ive owned a few iPods over
the years and the way I use mine, I honestly cannot think of one time I felt
the need for a tuner ... again, solidifying my opinion that radio drove people
to iPods and not visa versa.
Regardless,with the release of the new iPod Nano, users do finally have the
choice of a radio tuner -- FM only, AM need not apply -- with an interesting
feature: a pause button that allows stop action of your favorite
FM radio station for up to 15 minutes.
On a related note, the new Microsoft Zune music player called the Zune HD includes
an FM HD Radio tuner, allowing users to tune into the digital FM stations that
I have written so much about over the past few years, including extra channels
that are sent right along with the main analog signal. Like the iPod, the Zune
HDs tuner is FM-only.
An interesting question, that FM-only thing. Why FM only? It would seem that
-- especially with the Zune and its promise of improved fidelity for radio
reception via its HD circuits -- especially on AM -- that the player
would include an AM tuner. And wouldnt the pause function of the iPod
make more sense if you were listening to a ball game -- usually heard on AM?
Believe it or not, its not a slight against amplitude modulation nor
a way for left-leaning Apple leader Steve Jobs to prevent buyers from hearing
Rush Limbaugh. It is the basic bane of AM radio itself: interference. The same
circuits that help you carry thousands of songs in your pocket also happen
to wreck havoc with AM radio reception. Prevent it totally, in fact, if the
player is too near the AM radio. Obviously this negates inclusion of AM into
such a player for now at least, until someone can develop a filter or change
the laws of physics.
But for the time being, at least, you can finally hear FM at least on the most
popular player on the planet, along with the one that wishes it was.
KFI Response
Reader response to my column last week regarding changes at KFI brought
in a lot of emails, all of them agreeing that KFI may be making some bad moves.
But station (and Los Angeles Clear Channel group) manager Greg Ashlock says
that nothing could be further from the truth. John and Ken will not lose
their localism, he insists, adding there is no AM station in the
country that is more important to Clear Channels success than KFI.
I believe him on the last part, and to be honest, I am a huge fan of KFI. Im
just concerned that six hours of one host per day and five of another team
now syndicated in San Francisco leaves them vulnerable. And to be frank, I
think Im right ... but I will be the first to admit if I am not.
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Copyright © 2009 Richard Wagoner and Los Angeles Newspaper Group.
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